Sweet Success for Tasmanian Rubus Berries in Singapore

This article shares market insights from Fruit Growers Tasmania’s promotion of Tasmanian raspberries and blackberries at Food Hospitality Asia in Singapore, highlighting export opportunities, retail trends, consumer preferences and the importance of maintaining in-market visibility.

Download
File Type: pdf
Categories: Australian Berry Journal, Export, Marketing, Rubus, Winter 26
Tags: Asian markets, Australian berries, berry exports, berry quality, Blackberries, convenience, cool chain, CS Fresh, export buyers, export markets, export opportunities, export promotion, FairPrice, FHA, Food Hospitality Asia, fresh fruit exports, fruit quality, fruit size, grower exporter importer relationships, in-market promotion, international trade, Little Farms, market access, market development, packaging, plastic-free packaging, premium fruit, Raspberries, retail insights, Rubus berries, Sheng Siong, Singapore, Singapore market, Singapore supermarkets, snackable portions, supermarket trends, supply chain relationships, sweetness, Tasmanian berries, Tasmanian Grown, Tasmanian Rubus, trade promotion, varietal choice
Author: FGT, Fruit Growers Tasmania, Kate Dickinson
Downloads: 4
© Copyright - Hort Innovation. This website has been funded by Hort Innovation using research and development levies from the Blueberry Fund, Strawberry Fund and Raspberry & Blackberry Fund, and funds from the Australian Government.
MT22007 Drone Flies Match Bees in Spring, Outperform in WinterBuilding Strawberry Consumer Confidence: Lessons Learned from AM21000 Serviced...