MT23004: Setting Vietnamese Retailers up for Blueberry Success
Following Vietnamese market access for Australian fresh blueberries, Berries Australia developed bilingual training for importers, buyers, distributors and supermarket staff. The article covers cold-chain management, handling, storage, FIFO rotation, merchandising, sampling and Australian provenance, and reports on training delivered in Ho Chi Minh City and Hanoi to build the premium market in August 2026.
File Type:
pdf
Categories:
Australian Berry Journal, Blueberry, Export, Hort Innovation, Marketing, Spring 26, Supply Chain



