Australian Blueberries Marketing Update

This article is about Australian Blueberries Marketing Update. Australian Blueberries continues to work with renowned Sydney agency Magnum & Co to help drive sales of fresh Australian blueberries. With the impact of COVID-19 on shoppers’ buying behaviour still emerging, early estimates for the fresh blueberry industry indicated there may be a shortfall in purchasing of up to $30 million this season.

File Type: pdf
Categories: Australian Berry Journal, Marketing, Spring 20
Author: Jane Richter