Australian Blueberries Marketing Update
This article is about Australian Blueberries Marketing Update. Australian Blueberries continues to work with renowned Sydney agency Magnum & Co to help drive sales of fresh Australian blueberries. With the impact of COVID-19 on shoppers’ buying behaviour still emerging, early estimates for the fresh blueberry industry indicated there may be a shortfall in purchasing of up to $30 million this season.
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Australian Berry Journal, Marketing, Spring 20
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