Making Queensland strawberries Strawesome again

This is an article about making Queensland strawberries Strawesome again. It’s been over a year since the strawberry world was turned upside down in Australia by the deliberate tampering incident. In rapid response to the situation, the Queensland Government laid out a $1 million package to assist the industry to re-build confidence in its fresh fruit. 60% of that grant was invested in two major consumer campaigns to help restore confidence and get consumers buying Queensland strawberries again.