Jeff is a central point of communication for stakeholders, and a conduit between industry and government, and represents the table grape industry on several regional, state and national groups.

Jeff has been instrumental in the development and expansion of Australia’s table grape industry on a global stage.

His representation and advocacy, along with that of the ATGA board and growers, has allowed the industry to gain market access to a range of key global markets, and improve access in previously restricted areas – increasing the value of Australia’s table grape exports from $50M in 2005 to $623M in 2020.

Jeff has been involved in increasing the overall quality and consumer acceptance of Australian table grapes to an all-time high, and enriching innovation and traceability practices within industry to enhance Australia’s reputation of a globally-recognised high-quality product.

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