Strawberry quality depends on getting it right at the farm

This study, part of the AM21000 Serviced Supply Chains II project, examines factors affecting strawberry quality in domestic and export markets. Researchers identified inadequate pre-cooling as a major issue, with only 33% of shipments maintaining optimal temperatures (2-5°C). High humidity (90%) was critical in preventing moisture loss and preserving fruit quality. Data from monitoring and lab simulations helped quantify the impact of temperature mismanagement, showing that fruit held at 10°C for 3 days lost 46% of its shelf life. The project aims to develop predictive models for shelf life and improve supply chain management for growers.