Australian Raspberries & Blackberries Marketing Update — Mamamia Partnership

This article is an Australian Raspberries & Blackberries Marketing Update. The Australian Raspberries & Blackberries marketing campaign in 2020-21 encouraged families to eat the berries in everyday meals, with a special focus on breakfast meals. The key message of the campaign was to ‘Add some oomph’ with Australian raspberries and blackberries.